Setup Your Online Store With Woo – A Powerful Ecommerce Platform

Wocommerce rebrabded to Woo

Woocommerce was initially conceived to integrate seamlessly with WordPress for creating e-commerce stores. It has evolved significantly over the years and now Woocommerce has been rebranded to Woo and allows you to setup your online store seamlessly.

Nearly every WordPress user is likely acquainted with the WooCommerce plugin. While these plugins retain their core functionalities, Woo will gradually change their product name to maintain the trust and relativeness of their users.

WooCommerce Rebranded to Woo- The Evolution Journey!

Since its inception in 2011 as a WordPress Plugin, Woocommerce has rapidly evolved into a robust e-commerce platform:

  • Originally designed as an open-source plugin for WordPress, it offers easy-to-use tools for online store creation.
  • Surpassed over 200 million downloads, becoming the popular plugin, and transformed into a e-commerce solution.
  • As WooCommerce rebranded to Woo, it has expanded beyond its initial plugin status to offer a wide array of themes and plugins for diverse website customization.

Additionally, Woo is a versatile platform empowering users to build, customize, and manage their online stores within the WordPress ecosystem. Hire WooCommerce developers to set up your store with Woo. 

Benefits & Significations of Woo’s Transformation

The rebranding of the e-commerce platform to Woo brings forth numerous benefits and signifies its evolution:

  1. Enhanced User Expereience

    The rebranding to Woo likely involves a comprehensive overhaul of the platform’s interface, navigation, and functionality. MoreovThis revamp is aimed at providing users with a more intuitive, seamless, and enjoyable experience while developing or setting up their custom e-commerce store.

  2. Setup your online store seamlessly

    Woo is an open-source e-commerce platform and offers an intuitive user interface that enables the swift creation of custom e-commerce stores within minutes, significantly enhancing user experience. It requires no coding; a few simple steps are all it takes to Woocommerce store setup. This streamlined process ensures that your store is ready to go without any technical barriers.

  3. Cost-Effective Solution For Merchants

    Woo’s offering of cost-effective e-commerce development solutions compared to competitors like Shopify and Wix presents a clear advantage for merchants.This affordability lowers the entry barrier for small businesses, enabling them to establish an online presence without hefty financial investments.

Easy Steps to Set Up Your Online Store Hassle-Free?

Woo is offering a 14-day free trial* to setup your online store and experience the latest changes made by Woocommerce on their platform as WooCommerce rebranded to Woo. The store setup process with Woo is as easy as Shopify. Here are the WooCommerce store setup steps:

Set Up Your online Store

  • At Woo’s official site, you’re given the option to sign up or log into create a free store.
  • Next, you’ll be asked to describe your e-commerce approach. Choose the option that best fits your needs.
  • After that, you’ll need to provide more details about your business, name, type, and location.
  • Woo will automatically set up the store and you can make the necessary changes in backend .

After these steps, you’ll be redirected to Woo Express, where your store will be set up automatically. While setting up the store with Woo Express seems straightforward, additional changes might require technical knowledge. Alternatively, you can hire WooCommerce development agency for a seamless store setup.

Comparison between Woo Express vs Shopify

As WooCommerce was Rebranded to Woo, they have brought the Woo Express platform that allows users to set up the store for free of cost, Woo Express is a bundle of multiple themes, plugins, and hosting powered by WordPress. Check the Shopify vs WooCommerce pricing comparison.

Woo Express Subscription Plans

There are two subscription plans* based on different requirements

Woo Express Subscription Plans

* (subject to change)

Woo Express comes with pre-configured features and runs on the cloud infrastructure of allowing you to setup your online store easily. Moreover, this eliminates the need to acquire separate third-party hosting services and domain registration as it is an open-source e-commerce platform. 

Woo Express Pros & Cons

Pros and Cons of Open Source Platform
Pros Cons
Open Source Platform with customization flexibility Require more technical expertise
Option to change hosting provider Limited control over plugins & themes
Lower upfront costs Restriction on certain features
Thousands of Plugins & Themes

Shopify Pricing & Subscription Plans

Shopify has multiple subscription plans* according to certain requirements. Currently, there are three plans: 

Shopify Pricing & Subscription Plans

* (subject to change)

Shopify relies on cloud hosting infrastructure to offer hosting services to its users. This robust infrastructure enables Shopify to handle critical aspects such as security, maintenance, and performance for all its users. By leveraging the cloud, Shopify can ensure a reliable and scalable platform for businesses of all sizes.

However, Shopify subscription plans are a bit more expensive than Woo Express but they cover all the required support for website creation maintenance and other critical aspects.

Frequently Asked Questions

What is Woo?

Woo is an e-commerce platform designed for creating and managing online stores within the WordPress ecosystem.

How can I apply for a Woo store?

Apply for a Woo store via the official website by signing up or logging in with your Google or WordPress account.

What plans are available?

Woo offers two plans: Essential ($39/month or $25/month billed annually) and Performance ($70/month or $45/month billed annually).

What’s best for my store — Shopify or Woo?

The choice depends on your needs; Woo offers customization while Shopify provides user-friendly setup and support.

How scalable is Woo? Can I have 200,000 products and more?

Woo is scalable and can handle large product catalogs like 200,000 items, but performance may vary based on hosting and optimizations.

Why Woo to Setup Your Online Store?

Woocommerce stands out as an open-source e-commerce platform, offering extensive customization options without stringent limitations. Being powered by WordPress, it seamlessly integrates with the WordPress hosting service.

Woocommerce Store Setup? In short!

The rebranding of WooCommerce to Woo has opened many new doors for e-commerce store owners to utilize their favorite platforms to show their online presence. However, it is important to understand the business requirements before choosing any platform for your business. Get in touch if you are seeking any support to set up your store.


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